Every signal from every activity,mapped to the right account & opportunity
Your CRM is messy. Duplicate records, multiple opportunities. Oliv reasons through all of it and maps it all correctly, so your data is always where it should be.
RevTech companiesassumes a clean CRM
Gong, Clari, Salesloft or Salesforce all rely on rule-based approaches to map activities to objects. Your CRM isn’t clean. Your pipeline isn’t linear. Oliv works with the reality, not the ideal.
Four scenarios that break every rule-based system.
Multiple opportunities open in the same account
Your team is selling two products to the same company. Two separate opportunities, two different buying groups. A rule-based tool picks one and ignores the other. Activities get filed in the wrong place.
One call covers multiple accounts
A partner call where your rep discusses three different customer accounts in one conversation. Each account has its own opportunities. A rule-based tool checks the email address and logs everything to the partner account, instead of customer accounts and opportunities.
Company acquired, email domain changed
You have an open opportunity under Company A. That company got acquired. The contact now emails from a Company B domain. The tool sees an unknown domain, finds no match, and drops the activity entirely.
Duplicate records and stale CRM Data
The same account exists twice in your CRM. One is active, one is a ghost. A rule-based tool picks one at random. Oliv looks at recency and engagement signals to find the live thread and, as a byproduct, cleans up duplicates.
Same activityTwo ways to map it
Everybody Else
Look up the email domain. Find the account. Find the opportunity. Done — a static lookup. One domain maps to one account, which maps to one opportunity.
New activity logged
Call from [email protected]
Match the email domain
acme.com → take first account
Mapped to: Renewal · Acme Inc
Guessed wrong
Oliv AI
Oliv AI
Reasons like your sharpest human. It weighs every open account & opportunity, relationship history, conversation context and live M&A news to place the activity.
New activity logged
Call from [email protected]
Weighs every signal
Oliv reasons over the full picture
Mapped to: Renewal · Acme Inc
Correct
Messy InputsIntelligent Resolution
Raw signals from emails, calls, CRM, and Slack flow into Oliv and come out as clean, structured, connected objects your team can act on.
How Oliv figures out where every activity belongs
Others
Every email, call, calendar event, Slack message. Captured as a rich context object with participants, content, and timestamps.
Captures activity metadata and discards the content of the activity, e.g. the transcript, email body, etc.
The older way was a simple lookup.
The older way was a simple lookup.
But that is not how a seller thinks. A seller looks at all their open accounts, thinks through context, and figures it out. Now AI can do that. That is exactly what we built.
Ishan Chhabra
CEO, Oliv AI
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